::::::::Practices of Looking::::::::

image amplifications

Marita Sturken and Lisa Cartwright, 'Introduction' Practices of Looking: an Introduction to Visual Culture (Oxford University Press: Oxford, 2001)

 

 

Seeing: a process of observing and recognizing the world around us in a somewhat arbitrary way as we go about our daily lives.

 

Looking: to actively make meaning of that world with a more involved sense of purpose and direction. Through looking we negotiate social relationships and meanings. Looking is a practice much like speaking, writing or singing. Looking involves learning to interpret and it involves relationships of power.

 

 

Their First Murder
1936

by Weegee

 

born Usher Fellig,

June 12 in Lemberg (also know as Lvov), Austria (now Ukraine).

 

http://www.icp.org/weegee/

 


 

Mimesis(reflection of reality), Representation, Symbol and Meaning

 

 

 

Still Life with Stoneware Jug, Wine Glass, Herring and Bread

By Pieter Claesz 1642

http://www.getty.edu/art/collections/objects/o607.html

 


 

Defying Representation

 

 

 

The Treachery of Images 1928-29

Rene Magritte


 

Repurposing images, symbols, the loss of aura of the original

 

 



 

The Myth of Photographic Truth

A photograph is often perceived to be an unmediated copy of the real world….but it is not.

 

 

Trolley-New Orleans 1955-56

by Robert Frank

 

Beyond documenting facts.

Evoking powerful emotions about the momentous changes about to occur in the

American South in relation to segregation legally, politically and socially

 

Roland Barthes, French theorist: myths - the hidden cultural values and conventions  through which meanings are made to seem universal and given for awhile society, even though in reality they are specific to certain groups. (beauty & thinness)

 

* Denotative Meaning: Presenting evidence, literal descriptive meaning

 

* Connotative Meaning: relying on the cultural and historical context of the image and its viewers’ lived, felt knowledge of those circumstances, evoking a magical, mythical quality.

 

From The Americans, a photographic essay he made while traveling around the USA

 

http://www.yale.edu/amstud/r66/fr2.html

 

http://m2.aol.com/UvGotMail/frank/frank.html

 

 


 

 

Semiotics: the theory and study of signs and symbols, especially as elements of language or other systems of communication.

We interpret images around us and determine what they signify.

 

 

 

 

What does this Benetton add mean?

 

civil war?

Terrorism, eye-catching?

Benetton as company with a sense of social concern for the problems of the world?

 

 

 

 

 

 

Advertisements connoting rugged individualism and life on the American Frontier, when men were “real” men. Embodying a romanticized idea of freedom that stands in contrast to the more confined lives of most workers today…

 

 

 

Marlboro    +   masculinity = Marlboro as masculinity

 

signifier   +   signified = sign

 

 


 

 

The Value of Images

 

 

 

Irises, 1889

Vincent Van Gogh

$53.8 million in 1991

 

 

 

 

 

 

 

Bicycle Wheel, 1913

Marcel Duchamp

 

http://www.marcelduchamp.net/who_is_md.htm

 

http://www.beatmuseum.org/duchamp/marcelduchamp.html

 


 

 

 

 

Chinese student stopping tanks at Tiananmen Square

Beijing, China 1989

 

Image icon: worldwide struggles for democracy.

The icon is an image that refers to something outside of its individual components, something that has great symbolic meaning for many people.

 

 


 

 

Depictions of Motherhood in Western Culture in 16th century Europe

 

 

 

The Small Cowper Madonna, 1505

Raphael

 

 

 

 

 

Virgin & Child, 1525

Joos van Cleve

 

 

 

 

 

Migrant Mother, Nipomo, California, 1936

Dorothea Lange

(an iconic image of the Great Depression in America)

 

http://lcweb.loc.gov/rr/print/list/128_migm.html

Farm Security Administration Collection

 


 

 

Image Icons embodying stereotypical ingredients of 20th Century American concepts of feminine beauty and sexuality:

 

 

 

 

Marilyn, 1962

Andy Warhol

Iconic figure of Marilyn Monroe and

 the role of star as media commodity for mass consumption


 

 

Madonna in one of her identities